Privacy Policy

Last Updated: September 21, 2025

## 1. Introduction

Good Day and Night ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application ("App"). By using the App, you consent to the data practices described in this policy.

## 2. Information We Collect

### 2.1 Personal Information

When you create an account, we may collect:

- Account Information: Email address, username, password (encrypted)

- Profile Information: Name, birth date, zodiac sign, preferred language

- Device Information: Device type, operating system, unique device identifiers

### 2.2 Wellness Data

- Mood Tracking: Daily mood entries, emotional state indicators

- Habit Data: Habit completion status, streaks, personal goals

- Task Management: Todo items, completion status, scheduling preferences

- Photos: Images you submit for AI analysis (processed and deleted)

### 2.3 Usage Analytics

- App Usage: Features used, time spent, navigation patterns

- Performance Data: Crash reports, error logs, app performance metrics

- Interaction Data: Button clicks, screen views, user preferences

### 2.4 Automatically Collected Information

- Location Data: General location (country/region) for content localization

- Log Data: IP address, access times, browser type, referring URLs

- Cookies: Session tokens, preference settings, authentication data

## 3. How We Use Your Information

### 3.1 Core App Services

- Provide personalized daily quotes and horoscopes based on your zodiac sign

- Generate AI-powered insights from your photos and mood data

- Track your wellness progress and habit formation

- Sync your data across devices (if you have an account)

### 3.2 Personalization

- Customize content based on your language and cultural preferences

- Provide relevant wellness recommendations

- Remember your app settings and preferences

### 3.3 Communication

- Send important app updates and security notifications

- Respond to your support requests and feedback

- Notify you of new features (with your consent)

### 3.4 Analytics and Improvement

- Analyze app usage to improve features and performance

- Identify and fix technical issues

- Understand user preferences to enhance the experience

## 4. AI Processing and Photo Analysis

### 4.1 Photo Processing

- Photos submitted for AI analysis are processed on secure servers

- No Permanent Storage: Photos are analyzed and immediately deleted

- AI generates text insights based on visual content analysis

- Only the generated text insights are stored, not the original photos

### 4.2 AI Data Usage

- AI insights are used to provide personalized wellness reflections

- Generated content may be used to improve AI models (anonymized)

- You can delete AI-generated insights at any time

### 4.3 Third-Party AI Services

- We may use third-party AI services (OpenAI, etc.) for photo analysis

- These services process data according to their own privacy policies

- No personal identifying information is shared with AI services

## 5. Data Sharing and Disclosure

### 5.1 We Do Not Sell Personal Data

- We never sell, rent, or trade your personal information

- Your wellness data is private and confidential

### 5.2 Limited Sharing Scenarios

We may share your information only in these circumstances:

Service Providers: Trusted third parties who help us operate the App:

- Cloud storage providers (encrypted data only)

- Analytics services (anonymized data)

- Customer support platforms

Legal Requirements: When required by law or to protect rights:

- Compliance with legal processes or government requests

- Protection against fraud, abuse, or security threats

- Enforcement of our Terms and Conditions

Business Transfers: In case of merger, acquisition, or asset sale:

- User data may be transferred as part of business assets

- Users will be notified of any ownership changes

### 5.3 Anonymized Data

- We may share aggregated, anonymized usage statistics

- This data cannot be used to identify individual users

- Used for research, marketing, and service improvement

## 6. Data Security

### 6.1 Security Measures

- Encryption: All data is encrypted in transit and at rest

- Secure Authentication: Password hashing and secure session management

- Access Controls: Limited employee access on a need-to-know basis

- Regular Audits: Security assessments and vulnerability testing

### 6.2 Data Breach Response

- Immediate investigation and containment of any security incidents

- User notification within 72 hours if personal data is compromised

- Cooperation with law enforcement and regulatory authorities

### 6.3 Your Security Responsibilities

- Use strong, unique passwords for your account

- Keep your device and app updated

- Report suspicious activity immediately

- Log out from shared devices

## 7 Advertising and Data Collection

###Third-Party Advertising Services

Our app uses Google AdMob, a third-party advertising service provided by Google LLC, to display advertisements. AdMob may collect and use certain information to provide personalized advertising experiences.

###Information Collected by AdMob:

· Device advertising identifier (IDFA on iOS, GAID on Android)

· IP address and general location information

· Device information (device type, operating system, app usage data)

· Ad interaction data (views, clicks, and engagement metrics)

###How This Information Is Used:

· To display relevant advertisements within our app

· To measure ad performance and effectiveness

· To prevent fraud and ensure ad quality

· To provide aggregated analytics to advertisers

###Data Sharing

Information collected by AdMob is shared with Google and their advertising partners in accordance with Google's Privacy Policy. We do not have access to personally identifiable information collected by AdMob.

###Your Privacy Choices:

· On iOS 14.5+, you can choose whether to allow app tracking when prompted

· You can limit ad tracking in your device settings (iOS: Settings > Privacy & Security > Tracking; Android: Settings > Google > Ads)

· You can reset your advertising identifier at any time in your device settings

###Third-Party Privacy Policies:

For more information about how Google collects and uses data, please review:

· Google Privacy Policy: https://policies.google.com/privacy

· Google AdMob Privacy Information: https://support.google.com/admob/answer/6128543

## 8. Your Privacy Rights

### 8.1 Access and Control

- View Your Data: Access all personal data we have about you

- Data Portability: Export your data in a standard format

- Correction: Update or correct inaccurate information

- Deletion: Request complete deletion of your account and data

### 8.2 Privacy Settings

- Data Sharing: Control what data is shared with our services

- Analytics: Opt out of usage analytics (may limit some features)

- Notifications: Manage communication preferences

### 8.3 Account Deletion

- Complete Removal: All personal data is permanently deleted

- 30-Day Grace Period: Account can be restored within 30 days

- Data Retention: Some anonymized data may be retained for legal compliance

### 8.4 Regional Rights

For EU Users (GDPR):

- Right to rectification, erasure, and data portability

- Right to restrict or object to processing

- Right to withdraw consent at any time

For California Users (CCPA):

- Right to know what personal information is collected

- Right to delete personal information

- Right to opt-out of sale (we don't sell data)

## 9. Children's Privacy

### 9.1 Age Requirements

- The App is intended for users 13 years and older

- Users under 18 require parental consent in some jurisdictions

- We do not knowingly collect data from children under 13

### 9.2 Parental Controls

- Parents can request deletion of their child's data

- Contact us immediately if you believe a child has provided personal information

## 10. International Data Transfers

### 10.1 Cross-Border Processing

- Your data may be processed in countries outside your residence

- We ensure adequate protection through appropriate safeguards

- Data transfers comply with applicable privacy laws

### 10.2 Adequacy Decisions

- We rely on adequacy decisions or standard contractual clauses

- Your rights remain protected regardless of processing location

## 11. Data Retention

### 10.1 Retention Periods

- Account Data: Retained while your account is active

- Wellness Data: Kept for as long as you use the App

- Analytics Data: Anonymized and retained for up to 2 years

- Support Data: Deleted after issue resolution (up to 1 year)

### 11.2 Automatic Deletion

- Inactive accounts may be deleted after 2 years of no use

- Temporary data (photos) is deleted immediately after processing

- You'll receive notice before any automatic deletion

## 12. Third-Party Services

### 11.1 Integrated Services

The App may integrate with:

- Cloud Storage: For data backup and synchronization

- Analytics Providers: For app improvement (anonymized data)

- AI Services: For photo analysis and content generation

### 12.2 Third-Party Privacy

- Each service has its own privacy policy

- We carefully vet partners for privacy compliance

- You can opt out of most third-party integrations

## 13. Cookies and Tracking

### 12.1 Types of Tracking

- Essential Cookies: Required for app functionality

- Analytics Cookies: Help us understand app usage

- Preference Cookies: Remember your settings

### 13.2 Cookie Control

- You can manage cookie preferences in app settings

- Disabling some cookies may limit app functionality

## 14. Changes to This Privacy Policy

### 14.1 Updates and Notifications

- We may update this policy to reflect changes in our practices

- Material changes will be communicated through the App or email

- Continued use after changes indicates acceptance

### 14.2 Version History

- Previous versions are available upon request

- Changes are effective immediately upon posting

## 15. Contact Us

### 15.1 Privacy Questions

For any questions about this Privacy Policy or our data practices:

Email: info@sequla.net

### 15.2 Exercise Your Rights

To exercise your privacy rights or request data deletion:

- Use the "Delete Account" feature in App Settings

- Email us with your specific request

- We'll respond within 30 days

## 16. Legal Basis for Processing (EU Users)

We process your personal data based on:

- Consent: For optional features and marketing communications

- Contract Performance: To provide the app services you've requested

- Legitimate Interests: For app improvement and fraud prevention

- Legal Compliance: To meet regulatory requirements

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This Privacy Policy is effective as of September 21 2025 and applies to all users of the Good Day and Night mobile application.

By using our App, you acknowledge that you have read and understood this Privacy Policy and consent to our data practices as described herein.